Optimizely Webinar Episode 5
Why the “Test and Learn” culture is critical to your CRO success.
Go beyond just knowing the need for experimentation and build a strategy for ongoing success. Learn the top challenges involved in developing and ensuring a long-term experimentation vision.
- What roles and personalities you need to recruit for the team
- How to establish test and learn guardrails that keep your program on track with your business strategy
- Prioritisation and valuation of experimentation pipeline
- The tools and process used to track the health of your programme